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from the issue of February 17, 2005
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Haydon installation examines consumer society
CONSUMED, a video installation artwork by Ann Gradwohl, will be shown at the Haydon Art Center, 335 N. 8th St., from March 3 through 27.
For a year, beginning September 2001, Gradwohl simultaneously recorded television shopping and news. The artwork's title, CONSUMED, refers to the products consumed by and the news that consumed the American public for a year.
The installation is the artist's interpretation of the relentless flow into the American home of 24-hour television news and shopping. Gradwohl will transform the gallery space into a TV den with seven large chairs representing the days of the week and 14 televisions. Visitors to the gallery will watch politicians use marketing techniques and the news to sell policy, vendors tie consumer products to news events, and the news media sell information as commodity. All use voices that beg immediate response from the viewer to stay tuned, buy now or support proposed policy.
In conjunction with the exhibition, the Haydon Art Center is sponsoring two educational events for the general public. On March 4, UNL marketing professor Sanford Grossbart, will show video from the artwork and discuss issues raised in a program titled, "Living Consumed: Commercial Integration of Life in the U.S." at 2:30 p.m. in 212 CBA.
On March 9, Gradwohl will discuss the making of the work and answer questions at the program, "Regarding Consumed," at 5 p.m. at the Mary Riepma Ross Media Arts Center.
The public is also invited to a First Friday reception with Gradwohl from 6 to 9 p.m. March 4 at the Haydon Art Center. The gallery is open from 11 a.m. to 5 p.m. Thursday through Saturday, and 1 to 5 p.m. on Sunday.
Gradwohl has a Master of Business Administration degree from UNL and a Master of Arts degree from the Winchester School of Art of the University of Southampton, England, international studio program in Barcelona, Spain. Gradwohl has also studied at the Pennsylvania Academy of Fine Arts in Philadelphia, from which she received its prestigious William Emlen Cresson Scholarship for travel and study in Europe, the Philadelphia Mayor's Award and awards in the specific art disciplines of drawing, printmaking and sculpture. In 2003, Gradwohl received a Nebraska Arts Council Individual Artist Fellowship Encouragement Grants in Literature for fiction writing. Gradwohl's work has been exhibited in the United States and Europe.
For more information, contact the Haydon Art Center, 435-3140 or .
GO TO: ISSUE OF FEBRUARY 17
ARTS HEADLINES FOR FEBRUARY 17
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Chamber Friends present Hesperus Feb. 25
Haydon installation examines consumer society
Local Artists Encouraged to Apply for Free at 6 Series
Shakespearean romantic comedy opens spring theater season
State swim, dive meet on Nebraska ETV
Statewide looks at meth use in Nebraska
Undergraduate art exhibition opens Feb. 18
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